Privacy Policy

At BaseUFH Ltd we take your privacy seriously. This privacy policy sets out how BaseUFH Ltd uses and protects any information that you give to us when you use this website. We are committed to ensuring that your privacy is protected and we only use your personal information to administer your account and to provide the products and services you have requested from us.
Personal data we collect

We collect the following information in order to process your order, deliver your goods, and validate your warranty and to provide you with a better service.
Name
Address
Email address
Phone number
Credit or debit card details
Bank account details

Employee data after employment is terminated, including:
Name
Address
Email address
Phone number
Bank details
National insurance number
Emergency contact details
Appraisal records
Financial information

Suppliers and vendors details required to process orders and receive goods:
Name
Job title
Job function
Company name
Email address
Phone number
Company address

We use customer details to accurately administer orders and deliver goods.
In processing an order, we may send customer details to, and also use information from credit reference agencies and fraud prevention agencies.

When investigating warranty claims, we may send customer details to trades people visiting sites.
If our business enters into a joint venture with or is sold to or merged with another business entity, customer information may be disclosed to our new business partners or owners.
The information provided to us will be held on our computers in the UK.
We will only allow customer information to be used by third parties when this is necessary for the performance of the contract between us. Unless required to do so by law, we will not otherwise share, sell or distribute any of the information provided by customers to us without consent.

How we will use your information
We use your details to administer your order and deliver your goods and to validate your warranty.
In processing your order, we may send your details to, and also use information from credit reference agencies and fraud prevention agencies. This data will be used confidentially and destroyed after use as part of our terms and conditions with each supplier.
On occasion your data might also be used for the following internal purposes:
Customer research: to ensure we are sending you accurate information related to you and your company
Develop new services based on your purchasing history
Offer personalised services: send you reports on purchasing trends in your company and to ensure we send products directly relevant to your company

Reasons we would share your data
The information you provide to us will be held on our computers in the UK.
We will only allow your information to be used by third parties when this is necessary for the performance of the contract between us. Unless required to do so by law, we will not otherwise share, sell or distribute any of the information you provide to us without your consent.
Finally, if our business enters into a joint venture with or is sold to or merged with another business entity, your information may be disclosed to our new business partners or owners.

Privacy-by-design
Only employees of BaseUFH Ltd can access client data. Each employee signs a confidential agreement when recruited by BaseUFH Ltd and has a legitimate interest to access the customer data to fulfil their roles. Client information is stored on a database which is password protected.
Any printed materials with confidential or financial information are shredded.
BaseUFH Ltd limits the details sent to suppliers on a need to know basis (e.g. just email addresses.) Client details are only shared at the benefit of their business and with consent or legitimate interest.

How to access and control your data
Under the Data Protection Act 1998, you have rights as an individual, which you can exercise in relation to the information we hold about you. If you would like a copy of some or all of your personal information, please email accounts@baseufh.co.uk
We want to make sure that your personal information is accurate and up to date. You may ask us to correct or remove information you think is inaccurate.

Cookies
When using the www.baseufh.co.uk website, your browser may alert you to the fact that a cookie is being sent to your PC. Our site uses analytics services provided by Google Analytics. Website analytics refers to a set of tools used to collect and analyse anonymous usage information, enabling us to better understand how our site is used. This, in turn, enables us to improve our site and the products and/or services offered through it. You do not have to allow us to use these Cookies, however whilst our use of them does not pose any risk to your privacy or your safe use of our site, it does enable us to continually improve our site, making it a better and more useful experience for you.

Security and data retention
We employ security measures to protect your information from access by unauthorised persons and against unlawful processing, accidental loss, destruction and damage. We will retain your information for a reasonable period or as long as the law requires.

Other websites
Our website does not contain links to other websites.

Changes to our privacy policy
We keep our privacy policy under regular review and will publish any changes by updating this page. This privacy policy was last updated on 1st May 2018.

How to contact us
If you would like to receive information on how we are storing your data, please email us at: accounts@baseufh.co.uk, or visit our ‘contact’ page